30 Skecthes for KODAK (laconic) ADS

5 Different Products for LACONIC

Laconic- using very few words.

11 Ways of Advertisting

Make a Metaphor.


Promise a Benefit.


Mention a Problem.


Get Really Real.


Create a Character.
http://www.youtube.com/watch?v=t0Hx7-0l2mg

Inject Drama.
http://www.youtube.com/watch?v=PWS6sVWs2HQ&feature=relmfu

Exaggerate to the Extreme.


Eye Candy.


Personify.


Take a Position.


Make an Offer.